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The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

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Paperback
Published: October 2019
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Author: Robert Iger
Category: /
BIC Subject: Cinema industry
 
Published: 01-Oct-2019
Format: Paperback, 400 pages, 0x0mm
ISBN: 9781787630475
Stock Code: 7630475
Product Description
 
Robert Iger's visionary leadership of The Walt Disney Company has marked a new era at one of the world's largest media companies, preserving Disney's heritage whilst transforming the business into an agile and disruptive force within the entertainment industry.

As the steward of some of the most respected and beloved brands around the globe, Iger's strategic vision focuses on three fundamental pillars- generating the best creative content possible; fostering innovation and utilizing the latest technology; and expanding into new markets.

Building on Disney's rich history of unforgettable storytelling, Iger's acquisitions of Pixar, Marvel, Lucasfilm, and 21st Century Fox, and the landmark opening of Disney's first theme park and resort in Mainland China, have made Disney an industry leader through its creative content offerings across new and multiple platforms.

Reflecting on a remarkable career, Iger offers vital lessons on leadership and creativity.Robert Iger's visionary leadership of The Walt Disney Company has marked a new era at one of the world's largest media companies, preserving Disney's heritage whilst transforming the business into an agile and disruptive force within the entertainment industry.

As the steward of some of the most respected and beloved brands around the globe, Iger's strategic vision focuses on three fundamental pillars- generating the best creative content possible; fostering innovation and utilizing the latest technology; and expanding into new markets.

Building on Disney's rich history of unforgettable storytelling, Iger's acquisitions of Pixar, Marvel, Lucasfilm, and 21st Century Fox, and the landmark opening of Disney's first theme park and resort in Mainland China, have made Disney an industry leader through its creative content offerings across new and multiple platforms.

Reflecting on a remarkable career, Iger offers vital lessons on leadership and creativity.
Robert Iger is Chairman and Chief Executive Officer of The Walt Disney Company. As such, he is the steward of one of the world's largest media companies and some of the most respected and beloved brands around the globe.

Since takng up the post in 2005, Iger has built on Disney's rich history of unforgettable storytelling with the acquisitions of Pixar (2006), Marvel (2009), Lucasfilm (2012), and 21st Century Fox (2018), and the landmark opening of Disney's first theme park and resort in Mainland China, Shanghai Disney Resort. Always one to embrace new technology, Mr. Iger has made Disney an industry leader through its creative content offerings across new and multiple platforms.

He joined the Apple board of directors in November 2011 and also serves on the boards of the National September 11 Memorial & Museum and Bloomberg Philanthropies. In 2012, Robert became a member of the Academy of Arts & Sciences, one of the USA's most prestigious honorary societies, which recognizes some of the world's most accomplished scholars, scientists, writers, artists, and civic, corporate and philanthropic leaders.

Iger has been named one of Fortune magazine's '25 Most Powerful People in Business'; one of the 'Top Gun CEOs' by Forbes magazine; one of the 'Best CEOs' by Institutional Investor magazine; MarketWatch CEO of the Year; and 'CEO of the Year' by Chief Executive.
 
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