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Description - Brand Identity Essentials by Kevin Budelmann

This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.

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Other Editions - Brand Identity Essentials by Kevin Budelmann

Brand Identity Essentials, Revised and Expanded: 100 Principles for Building Brands by Kevin Budelmann

Paperback / softback
(April 2019)

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Brand Identity Essentials, Revised and Expanded: 100 Principles for Building Brands
Kevin Budelmann
Paperback , Apr '19
20% OFF!
RRP: $59.99 $47.99