Description - Creative Souvenirs: Merchandise for Visitor Attractions by Zhu Yue
Creative tourism products are one of the important elements of publicising and tapping into local tourism resources. Tourist destinations all over the world attach great importance to the development of local tourism products. Through souvenirs, tourists can know more about the local architecture, culture, and customs. This book focuses on designs for various tourist souvenirs around the world. The items included in the book are different from common tourist products in the market. They represent what souvenirs can be when creativity is applied. 420 colour images AUTHOR: Zhu Yue is a lecturer at Shenyang Aerospace University and a professor at Asia University in Taiwan. Yang Meng is a vice dean, associate professor, and master tutor at the School of Design Art of Shenyang Aerospace University. In addition, he is also a member of the Art Education Expert Committee of the People's Fine Arts Publishing House, a member of the Design Committee of the China Packaging Federation, and a member of the Packaging Education Committee.
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