Hollywood Stardom by Paul McDonald (9781405179829)

Description - Hollywood Stardom by Paul McDonald

By integrating star studies and film industry studies, Hollywood
Stardom reveals the inextricable bonds between culture and
commerce in contemporary notions of film stardom.

Integrates the traditions of star studies and industry studies
to establish an original and innovative mode of analysis whereby
the ?star image? is replaced with the ?star
brand?

Offers the first extensive analysis of stardom in the
?post-studio? era

Combines genre, narrative, acting, and discourse analysis with
aspects of marketing theory and the economic analysis of the film
market

Draws on an extensive body of research data not previously
deployed in film scholarship

A wide range of star examples are explored including George
Clooney, Mel Gibson, Tom Cruise, Daniel Day-Lewis, Tom Hanks, Will
Smith, and Julia Roberts

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Classification:
The arts »
Film, TV & radio »
Films, cinema

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Hollywood Stardom

Paul McDonald

Description - Hollywood Stardom by Paul McDonald

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