Statistics indicate that more than half the population of America is illiterate or subliterate in the conventional sense, but very literate in other media such as television, sports, and leisure time activities. But statistics can lie or tell only half a fact. Since the languages of literacy are constantly expanding and developing, it is time that American educators, and the public in general, reexamine their definitions of literacy and the media in which we need to be literate. Therefore, educators must redefine literacy if they are to be realistic about its sources, uses, and values. The need is vital to a developing world.