The title of this book is Media Monoliths: How Great Media Brands Thrive and Survive and is written by author Mark Tungate. The book Media Monoliths: How Great Media Brands Thrive and Survive is published by Kogan Page Ltd. The ISBN of this book is 9781423716129 and the format is Digital (delivered electronically). The publisher has not provided a book description for Media Monoliths: How Great Media Brands Thrive and Survive by Mark Tungate.