Description - The New Media Environment by Andrea L. Press
Media Studies examines the new and rapidly developing field
of media studies to discover what insights it has to offer students
and general readers as they negotiate their way through the new -
and thoroughly saturated - media environment.
Explores how recent changes in our media affect the way we
watch older media like television, movies, and radio, and offer up
rich new interactive media, like video games and the internet
The perfect introduction to the field of media studies
Chronicles the recent dramatic changes in communication
technologies, arguing that most of life itself is now experienced
as 'mediated'
Discusses the development of cable and satellite television,
VCRs, DVDs, the internet and personal computers
Emphasizes the broader political, social, and economic context
within which these important new technologies have
developed
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