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Description - Reframing Health Behavior Change with Behavioral Economics by Warren K. Bickel

The material in this book provides a wealth of information to professionals working in the area of health psychology and behavioural medicine, both at the level of individual behavioural change and at the policy-making level. A wide variety of health behaviours are covered by various authors, including smoking, excessive drinking and eating, illicit drug use and compulsive gambling. Many new theoretical models and constructs are introduced as well, reflecting the considerable growth of the behavioural economic literature. This book should have a wide appeal to those who are actively involved in working with those who are attempting to make positive health and lifestyle changes, including therapists, researchers, educators and policy makers.

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