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Description - Technopreneurship and Sustainability: Innovation, Challenges, and Opportunities by Rajender Kumar

Technopreneurship is an advanced version of entrepreneurship that incorporates cutting-edge technologies from AI to big data into entrepreneurial activities and leads to innovative solutions to problems that previous solutions have failed to sustain in the long term. This book explains the fundamentals of developing and establishing a small one-person business or a large organization, building technological solutions, and performing effectively and efficiently. It covers all aspects of an entrepreneurial journey, guiding readers from the startup stage, growing a business, sustainability, and clarifies the role of technopreneurship as a tool to enhance sustainability in today’s entrepreneurial ventures.

Features

  • Explains the theory and the practice of entrepreneurship in today’s technological era
  • Presents technological developments, their implementations, and the potential outcomes of technology used in entrepreneurial activities
  • Covers sustainability and the role of technologies to achieve sustainable development goals associated with different ventures
  • Discusses ways to minimize failures of entrepreneurial ventures especially in startups
  • Includes real-life case studies focused on today’s problems and solutions

This book is ideal for undergraduate and graduate students taking courses in Entrepreneurship and Startup as well as business consultants and business owners in any field.

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