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Description - Total Sports Media: Production, Performance and Career Development by Marc Zumoff

  • Covers all aspects of modern sportscasting, giving readers the tools to navigate the web, television, radio, and other emerging formats
  • Gives readers the knowhow to jumpstart and maintain their careers in sportscasting
  • Interviews with working professionals provide insight into real world of broadcasting sports
  • An updated chapter on Future Trends and Possibilities helps prepare readers for the technical and industry changes on the near horizon

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