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Description - Understanding Donor Dynamics: The Organizational Side of Charitable Giving by Eugene R. Tempel

This issue explores the approaches of organizations and outlines
the approaches that donors take today and how organizations can
respond to them. The authors document the ways in which
philanthropy has been changing, how donors want to be treated, and
the dynamics that have fueled the growth of philanthropy in this
century. They reflect the shift to supply-side focus and indicate
that focusing on the donor and relying more on discernment of donor
interests, values, and satisfaction and less on scolding,
demanding, and challenging, will create a larger and more
thoughtful philanthropic response. This issue serves as a
complement to Understanding the Needs of Donors: The Supply side
of Charitable Giving, New Directions for Philanthropic Fundraising
# 29.
This is the 32nd issue of the Jossey-Bass series New
Directions for Philanthropic Fundraising.

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