Description - Understanding the Web by Alan B. Albarran
Understanding the Web: Social, Political, and Economic Dimensions of the Internet, considers the Internet from a different perspective than most other texts on the subject. While most books approach the subject of the Internet from a how to standpoint, this book is unique in its examination of the Web's effect at four distinct levels. Co-editors Albarran and Goff, along with a field of experts, closely examine the impact of the Internet on the individual, the group, the state/nation, and finally the globe.
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Media Management and Economics Research in a Transmedia Environment
