Description - Win The Crowd by Steve Cohen
In Win the Crowd, Cohen gives his audiences exactly what they’re looking for—a tutorial on the presentation and personal interaction techniques that all masters of magic use to create their illusions. More than just quickness of the hands, magic is a mental game of cat-and-mouse, a power play between two minds. Cohen demonstrates how the psychology and mechanics behind a compelling magic performance can be harnessed to command a room, read people, and help get to “yes.” In addition to lessons on confidence, charisma, and persuasion, Win the Crowd includes actual magic tricks readers can practice on friends and family.
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